A future route for suitable UK tax and accountancy professionals. The programme is being rebuilt around transparent eligibility, controlled lead allocation and clear responsibilities to users.
How the programme is intended to work
- Apply. A firm provides its services, coverage, regulatory or professional details and capacity.
- Verification. UK Tax Hero checks the information needed for the service before a partner can receive enquiries.
- Controlled matching. A user makes a separate, informed request and suitable available partners can be considered.
- Accountable follow-up. Allocation, acceptance and outcomes are recorded so service quality and capacity can be managed.
What partners should expect
- No guarantee of lead volume or suitability.
- Capacity and service coverage must stay current.
- Professional obligations remain with the appointed adviser.
What users should expect
- Guidance and calculators remain usable without submitting a lead.
- A clear notice before personal details are collected or shared.
- No claim that a match guarantees a particular tax outcome.